Clothes from obataimu are a bit like lovers.

They require some attention and sometimes you might think your life would be less complicated without them. But if you treat them right and care for them, they will reward you in many ways.

Cloud Cotton 

Are you someone who lives in a tee?
Do you have an old t-shirt that you love and never want to throw away? If so! This is made for you. Like a cloud recycling itself, we bundle wash our finest cotton knit one hundred spins to break it in (recycling the water at an effluent plant).

Gentle hand wash, Flat Dry, Steam Iron

Aeromul

Termites build their mounds using an extremely sophisticated understanding of ventilation that baffles scientists. Their mounds stay cool in the summer and warm in the winter. We gave this brief to our textile innovator, who then played with the openings and closings in the weave of a classic Madras mul-mul with a steam treatment. The result is the softest mul in the world. Light and airy for the summer and a perfect cozy layer in the winter.

Gentle hand wash, Flat Dry, Steam Iron

Versatile Khadi 

Hand-spun on a wheel, our versatile khadi is later given a brushing treatment that gives it a rugged yet soft visual texture closer to felt than traditional khadi. Removing the stiff-starchy feeling, it adapts itself to almost any drape, color, shape or style instantly - reawakening the bygone spirit of everyday dressing in India.

Gentle hand wash, Dry clean

Vaporized Viscose 

An extremely delicate viscose-cotton blend that feels like matte silk. We use a vapor session that relaxes the fabric — just like a sauna relaxes the body. If your fantasy is a button-up work shirt that feels like a pair of slinky silk boxers, we hear you.

Dry clean only

Naked Slub 

We all agree that the ultimate piece of clothing allows you to feel like you are wearing nothing. Recognized by its asymmetrical and uneven yarn - this is viscose and polyester with an enzyme boost. It’s more like skin than fabric.

Dry clean only

Womb waffle

They say we are happiest when cocooned in a womb as a fetus. This moment was our inspiration for this fabric. Our sweat cotton will make you feel like you are wrapped in a natural, warm hug— not too tight, not too loose. We bio-wash each piece after the dye application (sort of like saving the vitamins in a broth of cooked vegetables!)

Dry clean only

Imitation Linen 

Everyone wants to rock the rustic easy look of linen. But who would want to sleep in it? Through a combination of processes we created a cotton texture weave that pretends to be linen. Combining the feel of Indian cotton but the look of Italian linen.

Gentle hand wash, Dry Clean

Yoganomic Modal 

It’s much more about flexibility than stretch. It flows like a yoga pose, taking inspiration from nature. We hand-quilt it sometimes to give it an ergonomic structure; other times we leave it loose to drape on the female body. Our pants in this fabric reinvent travel. It’s like going to the airport wrapped in butter paper.

Dry clean only

Clay Cotton

This fabric is substantial yet supple. It has more structure than one would imagine for something so soft. It takes color like a matte ceramic glaze. We asked our textile innovator to play with it until it felt like playing with clay. Think of the sensation of a mud bath.

Gentle hand wash, Flat Dry, Steam Iron

Liquid Silk 

This is our response to acid wash jeans. Perhaps we should be attending cocktail parties in a washed-out silk that creates the illusion of floating in a swimming pool. Easing the pain of polite conversations, originally a heavy sari silk woven with a satinfinish, our silk’s post-dye treatment blend will have you prancing around like a mermaid.

Dry clean only

Prismatic Waffle 

A soft sweatshirt like knit with an embossed texture that makes colors pop and gives it an edible quality, like a fresh pineapple in the summer. Retro in its spirit, the joy and nostalgia of corduroy adapted to the needs of those of us who are lucky enough to live in eternal sunshine.

Dry clean only